Hoi An is a historic city located on the Central Coast of Vietnam and is included in the UNESCO World Heritage list. Between the 15th and 19th centuries, Hoi An was an important port city and developed a unique cultural texture over the centuries by blending Chinese, Japanese, French, and local Vietnamese influences. Known for its narrow streets, yellow colonial buildings, colorful lanterns, and tranquil atmosphere, the city possesses a timeless beauty with its historical structures and handicrafts.
Visitors have the opportunity to explore both cultural and natural beauties together in Hoi An. The city offers a variety of activities ranging from ancient temples to river tours, from handmade lanterns to beach enjoyment, and also stands out with its street food. Hoi An, where history, nature, and traditional life intertwine, offers an unforgettable travel experience as one of the most authentic destinations in Vietnam.
1. Hoi An Ancient Town
Hoi An Ancient Town, one of the best-preserved historical areas in Vietnam, takes visitors on a journey to the past with its timeless structure. This area, which became an important trading port starting from the 15th century, is particularly notable for its buildings that blend Japanese, Chinese, and French architectural influences. The yellow-painted colonial buildings, wooden shutters, narrow stone streets, and lantern-adorned avenues turn a walk through the Ancient Town into a visual and cultural feast. With motorized vehicles being limited, this area is ideal for exploring on foot.
In Hoi An Ancient Town, which is included in the UNESCO World Heritage list, there are traditional houses, temples, assembly halls, and historic shops. While architectural details and street life stand out during the day, the area takes on a completely different atmosphere under the light of lanterns in the evening. Visitors can meet local artisans, purchase traditional silk products, taste street foods, and feel the historical texture of the city up close. Hoi An Ancient Town is an essential stop for both photography enthusiasts and travelers seeking cultural discovery.
2. Japanese Covered Bridge (Chùa Cầu)
The Japanese Covered Bridge (Chùa Cầu) is one of the most recognized landmarks in Hoi An and stands out as one of the structures that best reflects the city’s historical character. Built in the 1590s by Japanese merchants living in the area, the bridge was constructed to connect the Japanese and Chinese quarters. Built on stone foundations with a wooden structure, the bridge is covered with a roof and functions both as a passageway and an architectural monument. There is also a small temple on the bridge, dedicated to the northern storm god believed to protect sailors.
While the roof of Chùa Cầu carries traces of traditional Japanese architecture, the monkey and dog statues at the entrances of the bridge provide references to the Chinese calendar related to its construction year. During the daytime, architectural details can be seen more clearly, while in the evening the bridge offers a much more romantic atmosphere under the lantern lights. Visitors can explore the historical significance of the bridge and find handmade products and souvenirs in the small shops nearby. The Japanese Covered Bridge, one of the iconic stops of a Hoi An visit, offers a tangible and impressive example of the city’s multicultural past.
3. Fujian (Phuc Kien) Assembly Hall (Assembly Hall of the Fujian Chinese)
The Fujian (Phuc Kien) Assembly Hall is one of the most impressive examples of Chinese architecture in Hoi An and was built in 1690 by Chinese immigrants of Fujian (Phuc Kien) origin. Initially used as a community center, the structure later transformed into a temple dedicated to the sea goddess Thien Hau, who is believed to protect sailors and merchants. The grand main gate, gardens adorned with dragon statues, and interiors decorated with carved wooden details highlight the building’s religious and artistic significance.
Visitors can explore the altars inside the assembly hall, traditional Chinese symbols, and colorful ceramic mosaics. In addition to Thien Hau, the inner sections of the building also feature statues of other deities associated with fertility, prosperity, and protection. While locals visiting the temple often burn incense during prayers, visitors can silently walk through this mystical atmosphere, observing religious traditions and taking photographs. The Fujian Assembly Hall is an important symbol of Hoi An’s multicultural structure and the historical influence of the Chinese community.
4. Hoi An Central Market
Hoi An Central Market is an ideal stop for visitors who want to experience the city’s lively and authentic atmosphere. Located along the banks of the Thu Bon River, this market fills up from the early morning hours with fresh fruits, vegetables, seafood, and spices. Walking among the colorful stalls, the sounds of bargaining, and the aromas of spices offers a striking glimpse into Hoi An’s daily life. Especially favored by locals for their everyday shopping, the market also gives tourists the chance to discover authentic products.
Inside the market, traditional textiles, handmade souvenirs, and silk fabrics can be found. The outer section is known for its street food stalls, where fresh Vietnamese delicacies such as bánh mì, cao lầu, and nem rán are offered at affordable prices. Additionally, there are tailors available for those who wish to have clothes custom-made from silk. Hoi An Central Market is not just a place for shopping; it is also an unmissable experience for getting to know the city’s cultural rhythm, flavors, and the lifestyle of the local people.
5. Cam Kim Island
Cam Kim Island is a peaceful island located just south of Hoi An, where motorized vehicles are almost nonexistent. Accessible by a short boat ride across the Thu Bon River, the island is known for its natural beauty and traditional village life. Cam Kim is an ideal route for travelers looking to escape the crowds of Hoi An and is especially suitable for exploration by bicycle. Surrounded by rice fields, coconut trees, and serene river views along the roads, it offers a nature-immersed experience.
The island is also famous for its handicraft villages where traditional woodworking is kept alive. Visitors can tour woodcarving workshops, observe the works of local craftsmen, and even purchase handmade items. Kim Bong Village, in particular, is renowned for its wooden boat building and furniture making. Cam Kim Island is a quiet and authentic escape for those who want to experience nature, culture, and craftsmanship all in one during their visit to Hoi An.
6. Hoi An River Tours (Thu Bon River)
Hoi An River Tours (Thu Bon River) are one of the most impressive ways to discover the spirit of the city. Today, the Thu Bon River is referred to as the “Mother River” and has played a critical role throughout history in Hoi An’s trade, transportation, and cultural development. Boat tours along the river offer the opportunity to observe both local village life and typical Vietnamese landscapes in their natural form: ancient village houses, locals fishing with wooden nets, and lush green rice fields are presented to visitors.
One of the most popular versions of these tours is the lantern boat tour at sunset. These romantic tours take place in wooden boats, progressing peacefully as the city’s lights reflect on the water and include the ritual of releasing lotus lanterns. In addition, tours through the Bay Mau mangrove forests on traditional bamboo basket boats, meeting potters in local villages, and fishing experiences are also very popular. This mystical river atmosphere of Hoi An offers a discovery that is deeply intertwined with both nature and local culture.
7. An Bang Beach
An Bang Beach is a popular coastal destination located just a few kilometers from Hoi An city center and is considered one of the most beautiful beaches in Vietnam. With its white sands, clean sea, and shoreline lined with palm trees, it offers a peaceful atmosphere. Thanks to its uncrowded nature and well-preserved environment, it is preferred by both locals and tourists for relaxation and swimming. From the early morning hours, the beach fills with people doing yoga, sunbathing, and walking along the shore, making it an ideal escape from the city.
An Bang Beach features various beachside restaurants and cafes where visitors can enjoy the sea view accompanied by fresh seafood and the flavors of Vietnamese cuisine. Activities such as sunbed rental, water sports, and watching the sunset are also available. While An Bang is known for its tranquility during the day, it transforms into a pleasant setting in the evening with soft music. Offering a peaceful and enjoyable seaside experience close to nature, An Bang Beach will be one of the unforgettable stops of your visit to Hoi An.
8. Tra Que Vegetable Village
Tra Que Vegetable Village, located just 3 km north of Hoi An, is a traditional farming village that has been active for approximately 400–500 years. It is famous for its fresh herbs and vegetables grown using organic methods; thanks to its nutrient-rich soil enriched with seaweed, the produce is pest-free and chemical-free. The village was awarded the title of “Best Tourism Village 2024” by UNESCO and offers both local and international visitors the opportunity to observe sustainable farming techniques up close.
Visitors can directly experience farmer life in the village: with the guidance of local hosts, they can engage in activities such as soil preparation, planting, watering, and harvesting, and later relax with a foot bath and massage made from natural herbs. Additionally, cooking classes are organized where participants can prepare traditional dishes using fresh vegetables; short bicycle tours through the village’s green fields at sunset are also among the highlights of the visit.
9. Precious Heritage Art Gallery Museum
The Precious Heritage Art Gallery Museum is a free-entry art and culture venue located at 26 Phan Boi Chau Street in Hoi An Ancient Town. Founded on January 1, 2017, by French photographer Réhahn, this place showcases traditional garments, large-scale photographs, and stories of Vietnam’s 54 ethnic groups. Spanning an area of 500 m² across five sections, the museum allows visitors to view detailed portraits and original costumes reflecting the cultural diversity of various regions. The building itself is an example of 19th-century French colonial architecture and raises awareness of cultural heritage in parallel with the promotion of local ethnic villages recognized by UNESCO as “travel villages of the year.”
The museum exhibition goes beyond a photographic journey; next to each portrait are texts in three languages (English, French, Vietnamese) explaining the meanings and stories behind the traditional garments. Visitors can also observe the textile production process in a special section that introduces indigo dyeing techniques unique to communities such as the Dao and Hmong. Additionally, in 2024, the museum gained global accessibility by being digitally featured on the Google Arts & Culture platform. Precious Heritage is a unique stop that offers a deep artistic and cultural experience and conveys Vietnam’s multi-ethnic legacy to its visitors.
10. Hoi An Lantern Nights and Releasing Wishing Lanterns on the River
Hoi An Lantern Nights and Releasing Wishing Lanterns on the River is an enchanting ritual of the old town. On the 14th or 15th day of each lunar month, especially during the full moon, electric lights are turned off and the streets are illuminated entirely by lanterns, turning the city into a magical fairyland. Along the riverbank, visitors write their wishes on handmade flower-shaped lanterns and then release them into the water from a small pointed boat; the lights gently float on the surface, merging with the reflections rising toward the sky. This ritual is considered a symbol of peace, luck, and good wishes.
Night tours on the river also offer a different perspective for discovering the city. As you glide in a wooden boat, the lantern lights from historic buildings lining the river shimmer on the water, while guides sometimes share the traditions and stories behind these lanterns. The journey typically lasts 20–30 minutes and includes one lantern per participant; this poetic experience leaves a visually and spiritually soothing impression. If you want to add a truly unforgettable moment to your memories, this lantern night is a must to experience.
11. Quan Cong Temple (Chùa Ông)
Quan Cong Temple (Chùa Ông) is one of the most sacred and striking religious structures located in Hoi An Ancient Town. Built in 1653 by Chinese immigrants, the temple is dedicated to Quan Cong (Guan Yu), the legendary general from the “Three Kingdoms” period. Known for his bravery in battle and unwavering loyalty, the temple has become a significant site for both locals and merchants, not only for its symbolic meaning but also for its architectural details. Visitors can closely observe the Chinese-Vietnamese fusion in features such as ivory-colored horse statues symbolizing loyalty and honesty, and blue dragon motifs at the entrance gate.
The temple’s four-part architectural layout represents the Chinese character “国” (Quoc), meaning “nation.” It is adorned with tiled roofs, curved dragon, and qilin (unicorn-like creature) details. Inside, a 3-meter-tall statue of Quan Cong is flanked by figures of his assistants, Quan Binh and Chau Xuong. The temple also contains bronze plaques, stone steles, and nearly 30 panels with Han characters, offering both aesthetic and historical richness. In the small garden next to the temple, turtle statues and bold motifs complete the sacred atmosphere and rituals. Visiting hours are generally from 08:00 to 17:00, and entry is free, covered under the ancient town ticket.
Quan Cong Temple is not only architecturally captivating but also stands out during the two annual festivals held according to the lunar calendar (on the 31st day of the first month and the 24th day of the sixth month), when merchants participate with prayers and offerings in vibrant rituals. During the Lunar New Year (Tết), the temple’s sacred ambiance is further enhanced by joss paper offerings inscribed with wishes. Visitors can silently pray, burn incense, and deeply feel the cultural and historical significance of this place.
12. Tan Ky Old House (Old House of Tan Ky)
Tan Ky Old House was built in 1741 by the Chinese-Vietnamese Le family and has been inhabited by the same family for seven generations. Located in the heart of Hoi An, just a few minutes’ walk from the Japanese Bridge, the house was officially recognized in 1990 by UNESCO as both a national cultural heritage site and a world cultural heritage site. Referred to as a “living museum,” the ground floor is open to the public while the upper floor is still used as the residence of the Le family. Despite the great flood of 1964, the house has been preserved in its original condition, with its stone foundations and wooden columns still standing firmly with elegant details.
Tan Ky House features a unique two-story, three-room layout that blends Vietnamese, Japanese, and Chinese architectural styles. The wooden columns are decorated with detailed carvings of dragon-tailed fish heads, pomegranates, bats, and peaches, and the layout follows feng shui principles. Rare materials such as olive wood from tropical citrus trees, jackfruit wood, ironwood, and Bat Trang tiles help keep the structure cool in summer and warm in winter. The most valuable treasure of the house is the ancient “Confucian Cup,” which overflows only when filled to the brim—symbolizing the virtue of moderation and moral discipline.
Visitors walking through the house can sense the nuances of tropical architecture and experience the play of natural light and shade from the overhead courtyard. Guided tours offer stories about the architectural details and the history of the Le family. In a visit lasting 20–30 minutes, the house leaves a deep impression both aesthetically and culturally.
Visiting tips:
- Pay attention to the Confucian Cup; it symbolizes a balanced way of life.
- Carefully examine the carved wooden decorations and feng shui arrangements.
- The entrance fee is approximately 35,000 VND (for a 20-minute visit), and it is open daily from 08:30 to 17:45.
- Tan Ky Old House is a cultural treasure of any Hoi An trip with its preserved ancient relics and architectural beauty.
13. Museum of Sa Huynh Culture
The Museum of Sa Huynh Culture is a small but impressive archaeological museum located in Hoi An Ancient Town at 149 Tran Phu Street. Established in 1994, the museum presents original artifacts from the Sa Huynh civilization, which dates back thousands of years, from 1000 BC to the 2nd century. On display are burial items such as bronze and iron tools, jewelry, pottery, and especially terra-cotta fruit-shaped funeral jars. Approximately 200–216 burial jars are exhibited, offering a unique perspective on Sa Huynh burial customs.
The museum not only showcases artifacts but also provides valuable insights into the daily life, religious beliefs, and ancient trade networks of the Sa Huynh people, who were among the earliest inhabitants of Hoi An. The exhibits include ceramics, stone and metal objects, bronze mirrors, and ritual items made of precious stones such as coral and jade, reflecting both cultural and technological development. The building’s architecture, which blends Chinese, Japanese, and Southeast Asian styles, further highlights Hoi An’s multicultural fabric. Despite its small size, the Museum of Sa Huynh Culture offers an in-depth exploration for history enthusiasts.
14. Museum of Trade Ceramics
The Museum of Trade Ceramics is housed in a characteristic two-story wooden building dating back to the 19th century. Restored in 1995, the museum features a collection of over 400 items reflecting Hoi An’s role as a major trading center from the 9th to the 19th centuries in the international ceramic trade. The displayed pieces originate from China, Japan, India, Thailand, and Vietnam, including rare works from the Ming and Qing dynasties. The building itself, with its courtyard, kitchen, and open spaces, is an example of traditional Hoi An residential architecture.
The museum not only showcases ceramics but also provides information on Hoi An’s historical role as a port city, its connections to the Silk Road, and the cultural ties it established through maritime trade. Visitors can examine a variety of everyday and ceremonial objects such as trays, lidded teacups, and vases, observing traces of Chinese, Japanese, and Vietnamese interaction. Looking down into the courtyard from the upper floor, the harmony between the displayed artifacts and the building’s architecture is particularly striking. The entrance fee for foreigners is approximately 120,000 VND, and the museum is open from 08:00 to 20:00.
15. Cua Dai Beach
Cua Dai Beach is a natural beach located about 5 kilometers from Hoi An city center and features one of the longest stretches of coastline in the area. Known for its fine white sand, tranquil atmosphere, and clear blue sea, this beach is a peaceful escape preferred by both locals and tourists for sunbathing, swimming, and relaxation. In the early morning, fishing boats come ashore, while at sunset, the scenery offers unique photo opportunities for photographers—making it ideal for those who wish to connect with nature.
Although Cua Dai Beach experienced coastal erosion in the past, recent restoration efforts have reopened it to visitors and improved its infrastructure for a more comfortable experience. Along the shore, various restaurants, cafes, and businesses offering sunbed rentals can be found. Fresh fish and seafood can also be enjoyed at beachfront restaurants known for their specialties. Compared to An Bang Beach, Cua Dai is wider and less crowded, making it an ideal spot for those looking to relax in peace and enjoy natural beauty during their Hoi An trip.
16. Hoi An Art Galleries and Studios
In Hoi An, art galleries and studios masterfully blend the city’s historical texture with contemporary creativity. In small gallery shops along Nguyen Thi Minh Khai Street and around the Ancient Town, visitors can find original works by local artists depicting Vietnam’s daily life, river landscapes, and cultural scenes in vibrant color palettes. Prominent venues such as Precious Heritage, Cui Lu Art Space, and March Gallery also showcase various disciplines including photography, watercolor, driftwood sculptures, and ceramics—offering insight not only into Hoi An’s past but also into its current creative spirit.
Many galleries also provide visitors with direct engagement in art. Innovative workshop experiences include foldable lantern making, bamboo root carving, leather accessory design, pottery, and traditional silk weaving. These interactive sessions allow visitors to go beyond observation, giving them the opportunity to create their own artworks, converse with artisans, and experience local culture more deeply. Additionally, photography tours and art performance events make it possible to explore Hoi An’s artistic atmosphere in a holistic way.
17. Silk Village (Silk Village)
Hoi An Silk Village is a living museum that preserves the tradition of silk production with a history of over 300 years. Located at 28 Nguyen Tat Thanh Street, the village is surrounded by mulberry gardens and presents the entire silk-making process chronologically—from silkworm breeding to thread spinning, weaving, and dyeing. With an entrance fee of 50,000 VND, the village also offers guided tours and meal-inclusive packages, allowing visitors to both learn about the process and experience local cuisine.
Visitors can watch artisans demonstrate their skills on ancient looms and participate in hands-on activities such as thread spinning in workshops. The village also displays Ao Dai-style silk garments representing Vietnam’s 54 ethnic groups, and provides botanical information about how mulberry leaves are cultivated for silkworms. In the final section, guests can visit a stylish showroom to purchase unique silk products. Silk Village is an unforgettable stop for those wishing to experience not only Hoi An’s past but also its present-day cultural craftsmanship.
18. My Son Ruins (Near Hoi An)
My Son Ruins (My Son Sanctuary) is an ancient Champa temple complex located approximately 40–45 km from Hoi An, in Duy Phu district of Quảng Nam province. Constructed continuously from the 4th to the 13th century, this sacred site contains Shaiva temples dedicated to the Hindu god Shiva. The name Bhadreshvara, meaning “Belonging to Shiva,” refers to the most significant deity figure in the region. My Son was included in the UNESCO World Heritage list in 1999 and spans a large area that once housed over 70 structures, of which around 20 still remain standing today.
The temples are adorned with weathered red bricks and sandstone reliefs, and their architecture reflects Hindu cosmology—particularly referencing Mount Meru, believed to be the center of the universe. Although many structures were damaged during bombings in the Vietnam–America War, restoration efforts have helped preserve much of the site’s sacred atmosphere. It is a captivating cultural destination that can be visited on a day trip from Hoi An, enchanting visitors with its deep historical and architectural significance recognized by UNESCO.
19. Reaching Out Tea House
Reaching Out Tea House is a unique venue located in the heart of Hoi An Ancient Town and serves as a sanctuary for those seeking peace in silence. All staff members are individuals with hearing and speech impairments; orders are taken not through spoken words, but via signs, handwritten notes, or message blocks placed on the table. With its minimalist decor and tranquil atmosphere from the 19th century, the venue completely disconnects visitors from the hustle and bustle outside. Guests can relax their minds in the quiet setting while enjoying organic drinks served in special tea or coffee sets, all while engaging in a socially conscious experience.
This tea house is also a social enterprise that emphasizes the “power of silence” and inner awareness. Visitors are not only treated to delicious beverages but also to a service experience that respects human dignity. The venue also sells handcrafted tea sets, ceramics, and handicrafts from the Reaching Out collection, turning consumption into meaningful and lasting support. It is highly recommended for anyone in Hoi An’s busy streets who wishes to pause, feel, and understand.
20. Hoi An Night Market
Hoi An Night Market is a vibrant open-air market stretching approximately 300 meters along Nguyen Hoang Street, located by the banks of the Thu Bon River in the UNESCO World Heritage area. Operating from 5:00 PM to 11:00 PM, the market reaches its liveliest between 7:00 PM and 9:00 PM, offering a magical atmosphere with streets illuminated by colorful lanterns. With over 50 stalls, the market sells silk products, handmade souvenirs, traditional Vietnamese hats (non la), wooden ornaments, and especially Hoi An’s signature lanterns. At the lantern corners, visitors can find elegant and local items perfect as gifts or to add a splash of color to their homes.
The Night Market is not only a place for shopping but also offers the chance to explore Hoi An’s rich street food culture. At Trungut Café and various street stalls, visitors can enjoy many local flavors such as cao lầu, bánh mì, mì quảng, milk-based desserts, and rolled ice cream; most snacks are affordably priced between 30,000 and 60,000 VND. Right by the river, visitors can also join boat tours to release lanterns into the water, experiencing romantic moments as their wishes float along with the reflections on the river. In this way, Hoi An’s nightlife offers a combination of cultural rituals and culinary delight.